Explore the vast fantasy world of Valhalla while dabbling in esports at the same time. The blockchain-based MMORPG has teamed up with esports organisation Alliance, offering a wealth of possibilities for fans of the Norse mythology-inspired title. Apart from exciting updates to the gaming ecosystem, the partnership promises the following benefits:

A new perspective on digital asset ownership

With Valhalla’s latest team-up, players can experience the value of teaming up themselves within the world of esports. The MMORPG’s open-world exploration will not only unlock more possibilities in esports, but players can also learn more about web3 gaming and how to truly maximise the title’s play-to-earn mechanics.

When it comes to digital asset ownership, esports fans can experience in-game advantages via turn-based combat as well. They can flex their strategies in battle and showcase their skills against others, with blockchain-based rewards to boot.

Exclusive exposure across multiple platforms

Valhalla will also enjoy plenty of screen time not only on Alliance’s digital platforms but also on team jerseys. Exclusive events await fans along with interactive content and live streams to boost the web3 title’s community.

“We’re thrilled to join forces with Alliance,” says Mr. Brown Whale, Valhalla’s lead and core advisor. “This partnership is more than just about gaming – it’s about unlocking new ways for players to compete, earn, and engage in the digital economy. Together, we’re redefining what’s possible in competitive gaming.”

A thriving digital economy

As players earn bountiful in-game goodies based on their achievements within the MMORPG, they can also earn via blockchain-based content. This means that taming creatures called Veras within the game and competing against others becomes more rewarding, ultimately making the player-driven economy thrive.

NFTs come in the form of upgradeable Veras, which you can capture and deploy in battle against others. You can also level them up to boost their rarity and value.

“We’re thrilled to welcome Valhalla into the Alliance family. Their innovative approach to web3 gaming and blockchain technology offers a new frontier for gamers and fans alike,” says Jonathan “Loda” Berg, CEO and co-founder of Alliance. “We believe this partnership will open up exciting opportunities for our Alliance family to engage, work together, compete and earn rewards.”

Discover more about Valhalla and its tokenomics, or join the community of followers on
X to stay updated on all the latest developments.

Floki is raising awareness of its play-to-earn MMORPG Valhalla with a massive ad campaign
throughout the rest of the year, bringing English Premier League fans up close and personal
with the game during the 2024-25 Season.

With a reach that spans the whole globe, just how far does this expansive campaign go?

The power of the English Premier League

As the most popular sporting league around the world, the EPL towers over the UEFA
Champions League and the Bundesliga in terms of scale and audience attendance. You can
expect to see Valhalla proudly displayed on the field’s LED perimeter boards – significant
exposure for a league that gathered an audience of 3.23 billion during the 2022-23 season.
The EPL also boasts 2.01 billion viewers when it’s broadcast to 712 million households during
live match programming. This spans 190 countries, with 1.22 billion fans watching highlight
shows according to Nielsen’s data.

Socialising on social media

Apart from live matches, fans also tune into updates from the league on Facebook with its 240
million followers. Instagram boasts 157 million, while TikTok fans reach up to 56 million. On the
other hand, X fans are in the 123 million mark, while YouTube boasts 28 million followers.
Ads will be dynamically integrated for maximum exposure, so everyone can see what Valhalla
has to offer throughout the whole season.

Ad time is go time

Multichannel coverage means Valhalla will enjoy its time in the spotlight across social media,
online, mobile, and broadcast. The projected reach should hit over 200 million people, with the
campaign offering 1.2 billion impressions and ensuring that the ads will be on-screen for nearly
440 hours.

Numbers in Europe should generate approximately 81 million impressions, while Asia and
Oceania are expected to have an estimated 47 million impressions. On the other hand, Africa
will see around 48 million impressions, which should amount to almost 34 hours of on-screen
duration.

Valhalla’s time to shine

If you’re curious about the game itself and its tokenomics, you can head on over to the official
website to learn more. Valhalla lets you explore an open world that takes inspiration from Norse
mythology, with creatures called Veras that you can tame and train along with your online
buddies.

Expect to see glimpses of the creature-collecting play-to-earn MMORPG on USA Network, Sky
Sports, Amazon Prime, TNT, BBC (highlights), Telemundo, Canal+, NBC Sports (including
Peacock), Star Sports, Supersport, and more.

After initially starting development in 2018, Fracture Labs is celebrating a big milestone for its upcoming sandbox RPG, DECIMATED, with the game now officially listed on the Epic Games Store.

The blockchain-based title offers thrilling PvP and PvE encounters as you fight to survive in a post-apocalyptic wasteland amidst mutant creatures and environmental hazards. Players will be challenged to fend off bio-entities while scavenging essential supplies across an epic sized world map, with the choice of going it alone or teaming up with other players.

DECIMATED is built using the Unreal engine and is designed to deliver the most immersive playing experience the state of the art graphics engine can provide. The scope and ambition of the project won its developers an Epic Mega Grant, backed by 46 investors, in December 2021, and has seen the project build a community of over 60,000 followers on Twitter/X and 23,000 members on Discord.

The game’s economic gameplay will also take a revolutionary turn by integrating the DIO token, via the Solana blockchain, and will feature interoperability between all of Fracture Labs’ future titles. This innovation creates a real-time digital economy within DECIMATED, where every in-game decision made by the player offers real-world economic consequences on the Solana blockchain.

In a recent Twitter/X announcement, Fracture Labs also confirmed DECMIATED’s official sponsorship of the premier token event, Token2049 Dubai, underscoring its commitment to the innovation of blockchain and the burgeoning digital economy.

For more updates on DECIMATED development, you can follow the official website and Discord to learn
more.

NDUS Interactive has teamed up with Mysten Labs to launch XOCIETY on Sui, offering players a more immersive triple-A experience within the web3 space. The third-person shooter features deep RPG elements and is set to open early access in the fourth quarter of 2024.

In XOCIETY, players can look forward to engaging in PvP battles along with PvE encounters combined with web3 elements. The “Pop Shooter” promises high-quality AAA gameplay as expected from the industry veterans that make up the development team.

Apart from experiences in NCSOFT, Nexon, and Krafton, the team also boasts the talents of Myoungjin Lee, Creative Artist and Author of Ragnarok original, as well as Sang Chung, Business Director and former Head of PlayDapp.

With this partnership, NDUS Interactive aims to aid AAA web3 gaming’s shift into the mainstream, offering players more innovative ways they can take part in this ever-evolving space.

For more info on the game’s development process, you can view the XOCIETY official website, as well as join the community of followers on the official Twitter/X page as well.